Analysis of state and characteristics of wine tourism in Crimea, the definition of development opportunities

     Четвертая глава « Результаты исследования современного состояния, развития и перспектив винного туризма в Крыму». В этой главе представлен анализ, брендинг и основные проблемы  крымского рынка вина.

     Глава пятая «Выводы исследования и рекомендации», включает в себя выводы всей дипломной работы, мои рекомендации по развитию винного туризма и улучшения состояния виноделия в Крыму, исследование  с помощью SWOT- анализа сильных и слабых сторон, возможности и угрозы винного туризма, а также прогнозы «Национального бюро винограда и вина». 
 
 
 

7. List of used literature.

1. The magazine "Excise" [electronic resource]. - Mode of access: http://akcyz.com.ua/news/wine/14945.html

2. Information Agency "LIGA Business Inform" [electronic resource]. - Mode of access: http://news.liga.net/comments/NC080245.html

3. Garkusha A.M. Problems of development of wine growing, wine complex Ukraine [Text] / O. Garkusha / / Economy APC. - 2008. - № 11. - P.3-5.

4. Balyan AV Status and trends of European Wine-efficiency complex in Ukraine [Text] / A. Balayan / / Economy APC. - 2007. - № 3. - P.16-22.

5. Serpuhovitina K.A. Modern trends in the development of viticulture in the context of integration of domestic products in world market [Text] / K. Serpuhovitina / / Winemaking and Viticulture. - 2005. - № 1. - P.10-11.

6. Guguchkina, Yakimenko, Pankin, Khmyrov, Khmyrova. Vine culture in Europe and Ukraine. Development trends and main provisions of [Text] / T. Guguchkina [and others] / / Winemaking and Viticulture. - 2007. - № 3. - P4-5.

7. Sydorenko O., Matchyna And Buzni A. Economics of Wine farms in market conditions in Ukraine [Text] / A. Sidorenko [and others]. - Nicholas: MSAU Publishing, 2006. - 312 p.

8. National Statistics Committee of Ukraine [electronic resource]. - Mode of access: www.ukrstat.gov.ua

9. Zahoruyko VA Place wine Ukraine in the European market [Text] / V. Zagoruyko / / Bulletin of Agricultural Science. - 2004. - № 12. - S.53-55.

10. Avidzba AM Preparation of wine industry to Ukraine's accession to the WTO [Text] / A. Avidzba / / Bulletin of Agricultural Science. - 2006. - № 11. - P5-10.

11. The Law of Ukraine "On grapes and grape wine» № 2662-IV of 16.06.2005, the [text] / / Gazette of Verkhovna Rada of Ukraine. - 2005. - № 31. - Art. 419.

12. http://expodessa.od.ua/winexpo

13. http://expoua.com/ 

14. http://www.winefest.kiev.ua

15. http://www.feodosia-info.com

16. Azar V. Economics of Tourism Organization. M.: "Economics", 1972

17. Balabanov IT, Balabanov AI Economics of Tourism. Study Guide. Moscow: Finances and Statistics, 1999

18. Vista JSC invites "Sputnik" 1993 / / The World of Travel. -1993. - № 5.

19. Birzhakov MB Introduction to tourism. St. Petersburg: "Publishing House Greta", 2002.

20. V.G. Gulyaev Tourism: Economic and social development of Ukraine: Finances and Statistics, 2003.

21. Dzenis Z.E. Methodology and methods of social research Riga: Zincates, 1980. - 262.

22. Zorin I.V., V.A. Quarterly Encyclopedia of Tourism: A. Handbook. Moscow: Finances and Statistics, 2000.

23. Kabushkin N.I. Tourism Management: Much-to third-disdained. M.N. The new knowledge, 2002

24. Kvartalnov V.A. Theory and practice of tourism: A Textbook. Moscow: Finances and Statistics, 2003.

25. F. Kotler, Bowen, J., J. Meykenz Marketing. Tourism M.: UNITY-DANA, 2002.

26. Kotlyarov E. Tourism geography. Regional recreational facilities their formations and development Mist, 1978.

27. Krachilo NP Geography of Tourism. AK: Highest School, 1987.

28. Yakovlev, GA Economy and tourism statistics. Study Guide. M., RDL, 2002

29. Golubkov EP Marketing Research: Theory, Methodology and Practice: - Moscow: Publishing House "Finpress," 2003. - 496.

30. Mares Malhotra. Market research and effective analysis of statistical data. - C. LLC "TTI" DS ", 2002. - 768.

31. Churchill GA Marketing Research. - St. Petersburg: Publishing House "Peter", 2000. - 752.

32. Barrow N.V. Principles of the concept of the recreational development of the Crimea / / Ukrainian geographic magazine. - 1997. - № 1. - S. 29-35

33. Ski V.P., Latino P.A., Latinos, G.B. Atlas sights of the Crimea. Crimea, Sudak, Stalker, 2005, 280.

34. Crimea. Travel Guide. Compiled by SK Sosnowski Simferopol "Tavria" 1982. 320 pp.

35. SHAPTALA OS material and economic basis of existence and the development of recreational services in the Autonomous Republic of Crimea / / Statistics of Ukraine. - 2004. - № 1. - S. 55-58

36. http://tourlib.net  
 
 
 
 
 
 

Additions

Addition number 1 "Questionnaire".

Dear respondent!

To find out consumer preferences for wine market want to present you some questions whose answers will help me formulate integer opinion about the attitude and awareness of people with Dana problem. Please answer frankly and deeply as possible get a grasp of the issue. It is very important is your opinion. I hope for your support and understanding.

Confidentiality of information is guaranteed!

Thank you in advance for your help!

1. You drink alcoholic beverages?

• a) Yes

• b) No

2. How often do you drink alcohol?

• a) 1-2 times a month

• b) Less

• a) does not use

3. What drinks do you prefer?

• a) wine

• b) Vodka

• a) Brandy

• d) Another____________________

(If you selected wine, please continue answering questions, and if not - then the test is over for you).

4. What wine do you prefer?

• a) semi-sweet

• b) Dessert (sweet)

• a) dry, semidry

• g) Your variant______________

5. How much wine you drink at one time?

• a) not more than 0.1 l

• b) 0.1-0.2 l

• c) 0.2-0.3 l

• g) 0.3 and more

6. How often do you buy wine?

• a) do not buy himself (herself)

• b) For the holidays

• c) Your variant___________

7. What you will be guided in the choice of wine in the first place?

• a) price of a bottle

• b) The reliability of the plant - manufacturer

• c) The nature appearance

• d) Caliginous previous purchases

• e) The external design

• e) Known brand

• e) Prestige brands

8. How wines do you prefer?

• a) domestic

• b) Foreign

• a) there is no difference

9. What specific brand Crimean wine do you prefer?

• a) Golden Amphora

• b) Suter

• c) Koktebel

• d) Inkerman

• e) Massandra

• e) No answer

• e) Your version of ___________

(This question is answered only by those respondents who gave their preference Crimean wines).

10. Resting in the Autonomous Republic of Crimea, you would have taken the opportunity to visit the wine tours (paid)?

• a) Yes, always

• b) No, it’s not interesting for me

• a) no answer

11. Do you know the wine festivals, fairs are taking place in Crimea?

• a) Yes, I know I visit them

• b) Yes, I know about them but never attended

• a) never heard about them 
 
 

For information about the respondent:

1. Your sex?

• a) female

• b) Male

2. Your age?

• a) 18-21

• b) 21-30

• a) 30 and above

3. Where do you live?

• a) in the city

• b) In the village

• c) In the urban settlement

4. Your specialty:

• a) worker

• b) Pensioner

• a) unemployed

• d) Student

Thanks for your help and for your answers to the questions!